A handbook for professionals implementing or upgrading chatbots
In AI Chatbots For Dummies, chatbot expert Kelly Mirabella and veteran tech educator Eric Butow deliver a from-scratch guide to deploying AI-powered chatbots that keep your business’ customers happy. The book offers step-by-step instructions to building your bot and putting it into use — even if you don’t know how to code. You’ll learn how to reduce your workload, improve your company’s efficiency, increase customer satisfaction, and accomplish a ton of other useful business goals, like creating automated marketing campaigns and new sales strategies.
The authors walk you through exactly how you can use chatbots in a variety of use cases, from generating leads and sales to gathering audience and customer data and growing an audience. You’ll also learn how to:
- Automate customer service and support, ensuring your customers remain loyal and satisfied
- Measure the success of your chatbots and expand their capabilities over time
- Connect your chatbots to other systems and tools, including email, CRMs, calendars, and more
AI Chatbots For Dummies is the perfect how-to guide for business owners, entrepreneurs, and other business leaders interested in using chatbots to upgrade their company’s abilities, improve its efficiency, and grow its bottom line.
Author: Eric Butow,Kelly Noble Mirabella
Binding Type: Paperback
Publisher: For Dummies
Published: 02/03/2026
Pages: 352
ISBN: 9781394378555
Language: English
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