Marketing
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Marketing with AI for Dummies
$29.99 Add to cartStay ahead in the marketing game by harnessing the power of artificial intelligence
AI & Marketing For Dummies is your introduction to the revolution that’s occurring in the marketing industry, thank
- Author: Singh, Shiv
- Binding: Paperback
- Page Count: 384
- Publish Date: August 27 2024
- ISBN10: 1394237197
- Language: English
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For the Culture: The Power Behind What We Buy, What We Do, and Who We Want to Be
$19.99 Add to cartThe architect of some of the most famous ad campaigns of the last decade argues that culture is the most powerful vehicle for influencing behavior, and shows readers how to harness culture to inspire … [more below]
- Author: Collins, Marcus
- Binding: Paperback
- Page Count: 320
- Publish Date: September 10 2024
- ISBN10: 154170097X
- Language: English
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The Power of Differentiation
$17.95 Add to cart“If you want to make history with your brand, read this book!” – Jonathan Randall, President of Mack Trucks North America
Two facts to consider. There are over 500,000 brands in 2,000 categories worldw
- Author: Labov, Barry
- Binding: Paperback
- Page Count: 214
- Publish Date: June 25 2024
- ISBN10: 1954676867
- Language: English
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Revenge of the Tipping Point: Overstories, Superspreaders, and the Rise of Social Engineering
$32.00 Add to cartTwenty-five years after the publication of his groundbreaking first book, Malcolm Gladwell returns with a brand-new volume that reframes the lessons of The Tipping Point in a startling and revealing l… [more below]
- Author: Gladwell, Malcolm
- Binding: Hardcover
- Page Count: 368
- Publish Date: October 01 2024
- ISBN10: 0316575801
- Language: English
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The Power of Instinct: The New Rules of Persuasion in Business and Life
$30.00 Read moreAward-winning Fortune 500 brand consultant and behavioral expert Leslie Zane shatters conventional marketing wisdom, showing readers how to tap into the hidden brain where instinct prevails, creating … [more below]
- Author: Zane, Leslie
- Binding: Hardcover
- Page Count: 272
- Publish Date: June 18 2024
- ISBN10: 1541703855
- Language: English
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Magnetic Marketing for Dentists: How to Attract a Flood of New Patients That Pay, Stay, and Refer
$19.99 Add to cartMAGNETIC MARKETING (R) is a radical, dramatically different sea-change in the way new customers, clients, patients or prospects are attracted and in the way products, services, businesses and practice
- Author: Kennedy, Dan S.
- Binding: Paperback
- Page Count: 180
- Publish Date: November 24 2020
- ISBN10: 1950863697
- Language: English
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Authentically Social: Break Through By Being You!
$19.99 Add to cartAre you ready to become Authentically Social?
In a world cluttered with curated content and polished posts, Authentically Social is your ticket to breaking free from the facade and building a real co
- Author: Perlman, Corey
- Binding: Paperback
- Page Count: 148
- Publish Date: January 09 2024
- ISBN10: 0991540417
- Language: English
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Mastering Partial Least Squares Structural Equation Modeling (Pls-Sem) with Smartpls in 38 Hours
$13.99 Add to cartPartial least squares is a new approach in structural equation modeling that can pay dividends when theory is scarce, correct model specifications are uncertain, and predictive accuracy is paramount. … [more below]
- Author: Wong, Ken Kwong-Kay
- Binding: Paperback
- Page Count: 184
- Publish Date: February 22 2019
- ISBN10: 153206649X
- Language: English
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ChatGPT for Content Marketing Success: A Step-by-Step Guide for Professional Service Company Owners to Creating Content Consistently
$14.99 Add to cartThe essential guide to navigating the fascinating intersection of artificial intelligence and content creation.
In an ever-evolving digital world, keeping your content fresh, engaging, and relevant is … [more below]
- Author: White, Danni
- Binding: Paperback
- Page Count: 154
- Publish Date: July 31 2023
- ISBN10: 1952605342
- Language: English
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Stories Sell: Storyworthy Strategies to Grow Your Business and Brand
$19.95 Add to cartWIN CUSTOMERS AND BUILD BRANDS THROUGH THE POWER OF STORYTELLING
Moth GrandSLAM all-time champion storyteller, writer, and business coach Matthew Dicks presents a guide to using the power of storytel- Author: Dicks, Matthew
- Binding: Paperback
- Page Count: 336
- Publish Date: June 11 2024
- ISBN10: 1608689042
- Language: English
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Creating your business of distinction
$22.65 Add to cartImagine yourself five years from now. When it comes to business, will you be happy, fulfilled, and bringing value to yourself and others? Or will you be treading water? Creating Your Business of Disti… [more below]
- Author: Jasper, April
- Binding: Paperback
- Page Count: 122
- Publish Date: June 25 2024
- ISBN10: 9798385025886
- Language: English
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The Responsive Chord: The Responsive Chord: How Media Manipulate You: What You Buy… Who You Vote For… and How You Think.
$16.99 Add to cartTony Schwartz, author of seminal text The Responsive Chord, is the progenitor of the study of media manipulation. As of 2016, his book is more important now than ever. The creator of the “Daisy Ad,” w… [more below]
- Author: Schwartz, Tony
- Binding: Paperback
- Page Count: 196
- Publish Date: January 10 2017
- ISBN10: 163353605X
- Language: English
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All Corvettes Are Red
$23.99 Add to cartNo other American car carries the mystique of the Corvette, and early in 1997, General Motors unveiled the stunning fifth-generation Corvette to universal acclaim. But GM’s triumph was hard-won — the… [more below]
- Series: Inside the Rebirth of an American Legend
- Author: Schefter, James
- Binding: Paperback
- Page Count: 384
- Publish Date: September 27 2002
- ISBN10: 0671685015
- Language: English
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The Consuming Instinct: What Juicy Burgers, Ferraris, Pornography, and Gift Giving Reveal About Human Nature
$19.95 Add to cartIn this highly informative and entertaining book, the founder of the vibrant new field of evolutionary consumption illuminates the relevance of our biological heritage to our daily lives as consumers…. [more below]
- Author: Saad, Gad
- Binding: Paperback
- Page Count: 392
- Publish Date: September 10 2020
- ISBN10: 1633886433
- Language: English
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Designing Brand Identity: A Comprehensive Guide to the World of Brands and Branding
$53.95 Add to cartRevised and updated sixth edition of the best-selling guide to branding fundamentals, strategy, and process.
It’s harder than ever to be the brand of choice–in many markets, technology has lowered ba
- Author: Wheeler, Alina
- Binding: Hardcover
- Page Count: 352
- Publish Date: March 06 2024
- ISBN10: 1119984815
- Language: English
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Somewhere Yes: The Search for Belonging in a World Shaped by Branding
$21.95 Read moreIn a unique text most relevant to our times, Brooklyn-based designer and creative director Beat Kaspar Baudenbacher dives into the pros and cons of a social structure driven by branding.
A com- Author: Baudenbacher, Beat Kaspar
- Binding: Paperback
- Page Count: 376
- Publish Date: July 12 2022
- ISBN10: 1639080112
- Language: English
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7 Steps To Success In Deen & Dunya for Muslim Entrepreneurs & Professionals
$17.77 Add to cartTHIS BOOK IS FOR…
- Muslim Entrepreneurs who want to grow their business beyond this world via busyness with Allah…
- Muslim Professionals who want to get a job they love, get paid well and make a meani
- Author: Yusuf, Maruf
- Binding: Paperback
- Page Count: 174
- Publish Date: September 17 2023
- ISBN10: 1088010377
- Language: English
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Win.: The Candidate’s Guide to Winning Back America
$35.00 Add to cartWIN: THE CANDIDATE’S GUIDE TO WINNING BACK AMERICA is the ultimate playbook for conservative candidates seeking victory in the political arena. This comprehensive guide equips you with the tools, tact… [more below]
- Author: Gergen, Christopher Paul
- Binding: Hardcover
- Page Count: 356
- Publish Date: July 04 2023
- ISBN10: 9798218204099
- Language: English
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Product Management in Practice: A Practical, Tactical Guide for Your First Day and Every Day After
$45.99 Add to cartProduct management has become a critical function for modern organizations, from small startups to corporate enterprises. And yet, the day-to-day work of product management remains largely misundersto
- Author: Lemay, Matt
- Binding: Paperback
- Page Count: 294
- Publish Date: June 21 2022
- ISBN10: 1098119738
- Language: English
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What Is Post-Branding?: How to Counter Fundamentalist Marketplace Semiotics
$25.00 Add to cartPart design experiment, part critical theory, part how-to manual, What Is Post-Branding? offers a creative counter to branding’s neoliberal orthodoxy
Brands aren’t just intruding on culture, they are o
- Author: Grant, Jason
- Binding: Paperback
- Page Count: 264
- Publish Date: September 05 2023
- ISBN10: 908327067X
- Language: English
