Calkins, T.
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Defending Your Brand: How Smart Companies Use Defensive Strategy to Deal with Competitive Attacks
$79.99 Add to cartHere Calkins shows business how to create and maintain a defensive strategy including: how to understand and get competitive intelligence; how to determine if your brand or company is at risk; how to … [more below]
- Author: Calkins, T.
- Binding: Paperback
- Page Count: 294
- Publish Date: January 07 2014
- ISBN10: 1137278757
- Language: English
-
Defending Your Brand: How Smart Companies Use Defensive Strategy to Deal with Competitive Attacks
$79.99 Add to cartHere Calkins shows business how to create and maintain a defensive strategy including: how to understand and get competitive intelligence; how to determine if your brand or company is at risk; how to … [more below]
- Author: Calkins, T.
- Binding: Paperback
- Page Count: 294
- Publish Date: January 07 2014
- ISBN10: 1137278757
- Language: English
