Jonah Berger

  • Contagious: Why Things Catch on

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    The New York Times bestseller that explains why certain products and ideas become popular.

    “Jonah Berger knows more about what makes information ‘go viral’ than anyone in the world.” –Daniel Gilbert

    • Author: Berger, Jonah
    • Binding: Paperback
    • Page Count: 256
    • Publish Date: May 03, 2016
    • ISBN10: 1451686587
    • Language: English
  • The Catalyst: How to Change Anyone’s Mind

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    Jonah Berger is one of those rare thinkers who blends research-based insights with immensely practical guidance. I am grateful to be one of the many who have learned from this master teacher. Jim

    • Author: Berger, Jonah
    • Binding: Paperback
    • Page Count: 288
    • Publish Date: February 01, 2022
    • ISBN10: 1982108649
    • Language: English
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