Santos, Joao Heitor de Avila
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Consumer Behavior
$110.00PaperbackRead moreConsumer behavior refers to the actions and decisions made by individuals and households when purchasing goods and services. This book explores how consumers make decisions when purchasing goods or se… [more below]
- Author: Santos, Joao Heitor de Avila
- Binding: Paperback
- Page Count: 260
- Publish Date: January 10 2024
- ISBN10: 1774697130
- Language: English
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Entrepreneurship
$110.00PaperbackRead moreEntrepreneurship is the process of creating, developing, and managing a new business venture with the goal of making a profit or fulfilling a need in the marketplace. This textbook explores the princi… [more below]
- Author: Santos, Joao Heitor de Avila
- Binding: Paperback
- Page Count: 260
- Publish Date: January 10 2024
- ISBN10: 1774697165
- Language: English
