Marketing - General
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Yes!: 50 Scientifically Proven Ways to Be Persuasive
$19.99 Add to cartLearn how small changes can make a big difference in your powers of persuasion with this New York Times bestselling introduction to fifty scientifically proven techniques for increasing your persuasiv
- Author: Goldstein, Noah J.
- Binding: Paperback
- Page Count: 272
- Publish Date: December 29, 2009
- ISBN10: 1416576142
- Language: English
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The Marketing Blueprint: Lessons to market & sell anything
$27.50 Add to cartAre you an entrepreneur, marketing director or CEO looking to take your brand to the next level, without spending millions of dollars? Are you a marketer, working for yourself, or a brand, and want to
- Author: Marcoux, Jules
- Binding: Paperback
- Page Count: 200
- Publish Date: June 25, 2015
- ISBN10: 1514625768
- Language: English
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Contagious: Why Things Catch on
$18.99 Add to cartThe New York Times bestseller that explains why certain products and ideas become popular.
“Jonah Berger knows more about what makes information ‘go viral’ than anyone in the world.” –Daniel Gilbert- Author: Berger, Jonah
- Binding: Paperback
- Page Count: 256
- Publish Date: May 03, 2016
- ISBN10: 1451686587
- Language: English
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Brainhacked: How Big Tech Trains Your Brain to Spend-And How to Fight Back
$12.99 Add to cartConsumers are being manipulated into spending more than they can afford. We have the best intentions but feel as if something’s overriding them. Worse, we don’t know where our money’s going because we
- Author: Beeston, Jennifer
- Binding: Paperback
- Page Count: 266
- Publish Date: May 16 2023
- ISBN10: 1544535201
- Language: English
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Press Play: Why Every Company Needs a Gaming Strategy
$32.00 Add to cartAn eye-opening look at the rapidly rising growth of gaming and the companies–including Peloton, Burberry, the New York Times, BMW, and Chipotle–that are using games to win over customers.
Today’s con
- Author: Bergmann, Bastian
- Binding: Hardcover
- Page Count: 192
- Publish Date: September 09 2025
- ISBN10: 1647826152
- Language: English
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Brand New World: Define the Role of Your Brand to Create a Bold Future
$12.99 Add to cartBrand New World equips next-generation CEOs and CMOs to embrace creative thinking, feel confident in making impactful billion-dollar choices, and harness the power of their brand and leadership teams
- Author: Kay, Sarah J.
- Binding: Paperback
- Page Count: 144
- Publish Date: June 16 2021
- ISBN10: 1737246902
- Language: English
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Social Media Marketing Decoded
$14.99 Add to cartUnlock the secret to mastering social media marketing and elevate your brand in just 30 days-even if the digital world feels overwhelming.
Do social media algorithms leave you confused? Unsure which pl
- Author: Hayes, Morgan
- Binding: Paperback
- Page Count: 140
- Publish Date: March 02 2025
- ISBN10: 1068179902
- Language: English
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Story Business: Why Stories Rule the World and How They Can Reinvent Your Business
$25.00 Add to cartStories move people-and people move business.
In Story Business, Gavin McMahon takes you on a journey from ancient cave paintings to billion-dollar tech unicorns, revealing how storytelling is a powerf
- Author: McMahon, Gavin
- Binding: Paperback
- Page Count: 354
- Publish Date: September 30 2025
- ISBN10: 1955671613
- Language: English
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Marketing Lessons from the Grateful Dead
$20.00 Add to cartThe Grateful Dead-rock legends, marketing pioneers
The Grateful Dead broke almost every rule in the music industry book. They encouraged their fans to record shows and trade tapes; they built a mailin
- Author: Scott, David Meerman
- Binding: Paperback
- Page Count: 208
- Publish Date: November 25 2025
- ISBN10: 1394378017
- Language: English
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Endless Customers: A Proven System to Build Trust, Drive Sales, and Become the Market Leader
$30.00 Add to cartNATIONAL BESTSELLER
Proven framework to propel your organization into a top market position
Endless Customers delivers a proven framework for businesses to become the most trusted and recognized brands
- Author: Sheridan, Marcus
- Binding: Hardcover
- Page Count: 288
- Publish Date: April 15 2025
- ISBN10: 1394282788
- Language: English
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Irresponsibly Digital: How to Survive Marketing’s Existential Crisis
$21.95 Add to cartIn Irresponsibly Digital: How to Survive Marketing’s Existential Crisis, Abe Kasbo delivers a provocative critique of modern marketing, challenging businesses to confront the unchecked excesses and mi
- Author: Kasbo, Abe
- Binding: Paperback
- Page Count: 192
- Publish Date: August 19 2025
- ISBN10: 9798999161406
- Language: English
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Marketing in the (Great, Big, Messy) Real World: Rewire Your Marketing Organization to Navigate Anything
$18.95 Add to cartTransform Complexity into Opportunity
Marketing leaders face an uphill battle: their teams are expected to deliver predictable, measurable results in a world characterized by uncertainty, human behavio
- Author: Schaub, Kathleen
- Binding: Paperback
- Page Count: 228
- Publish Date: May 20 2025
- ISBN10: 1632999862
- Language: English
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The Choice Factory: 25 Behavioural Biases That Influence What We Buy
$19.99 Add to cartVoted #1 in the BBH World Cup of Advertising Books, 2018
Before you can influence decisions, you need to understand what driv
Winner of the Sales and Marketing Category at the 2019 Business Book Awards- Author: Shotton, Richard
- Binding: Paperback
- Page Count: 202
- Publish Date: February 12 2018
- ISBN10: 085719609X
- Language: English
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Marketing in the AI Era: Why Personalization Wins the Customer Experience
$29.99 Add to cartTransform your marketing strategy and engage with customers in ways never before possible.
In a world that is changing at unprecedented speeds, the marketing landscape stands at the brink of a profound
- Author: Navot, Yaniv
- Binding: Hardcover
- Page Count: 208
- Publish Date: May 06 2025
- ISBN10: 1400253535
- Language: English
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Click Here: The Art and Science of Digital Marketing and Advertising
$32.00 Add to cartThe ultimate guide to digital marketing and advertising – from one of the most influential digital marketers in the world, Alex Schultz, CMO of Meta.
“Alex is one of a small handful of people that I c- Author: Schultz, Alex
- Binding: Hardcover
- Page Count: 400
- Publish Date: October 07 2025
- ISBN10: 0316597597
- Language: English
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The Growth Dilemma: Managing Your Brand When Different Customers Want Different Things
$32.00 Add to cartPorsches for soccer moms? Finance bros in Patagonia? Drive-through Starbucks? What happens when your growth strategy creates conflict between customers?
You always want to grow your brand, but there’s
- Author: Wilson, Annie
- Binding: Hardcover
- Page Count: 288
- Publish Date: June 10 2025
- ISBN10: 1647829739
- Language: English
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AI First: The Playbook for a Future-Proof Business and Brand
$32.00 Add to cartAI is going to change brand strategy and marketing forever. Are you ready?
What does the rapid rise and astonishing rate of improvement of AI mean for brands in the next five years? Listen to what Open
- Author: Brotman, Adam
- Binding: Hardcover
- Page Count: 208
- Publish Date: June 24 2025
- ISBN10: 1647829658
- Language: English
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Marketing 6.0: El Futuro Es Inmersivo
$27.95 Read more- Author: Kotler Philip Kartajaya Hermawan
- Binding: Paperback
- Page Count: 200
- Publish Date: September 24 2024
- ISBN10: 8410221098
- Language: Spanish
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Personalized: Customer Strategy in the Age of AI
$32.00 Add to cartA USA Today Bestseller
In a world where consumers expect more–instantly and seamlessly–personalization is a strategic imperative.
Consumers want personalized experiences, but few companies are rising
- Author: Abraham, Mark
- Binding: Hardcover
- Page Count: 288
- Publish Date: October 15 2024
- ISBN10: 1647826276
- Language: English
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The Power of Visual Storytelling: How to Use Visuals, Videos, and Social Media to Market Your Brand
$47.00 Add to cartAttention is the new commodity. Visual Storytelling is the new currency.
- Human brain processes visuals 60,000x faster than text.
- Web posts with visuals drive up to 180% more engagement than those withou
- Author: Walter, Ekaterina
- Binding: Paperback
- Page Count: 240
- Publish Date: January 08 2015
- ISBN10: 007182393X
- Language: English
