Marketing
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Tell Your Story: Tools to Take You from a Tweet to a Ted Talk
$17.95 Add to cartWith insights and stories from a career Walt Disney World performer, Tell Your Story provides over 50 tools to help harness the power of story to capture target audiences and inspire them to action.
Au… [more below]
- Author: Fairfax, Alice
- Binding: Paperback
- Page Count: 230
- Publish Date: November 28 2023
- ISBN10: 1636981445
- Language: English
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Compete Smarter, Not Harder
$24.00 Add to cartHow to compete in the right space for greater profitability and growth
The Internet, mobile technology, the ubiquity of information and the availability of big data have dramatically increased the spe
- Author: Putsis, William
- Binding: Hardcover
- Page Count: 224
- Publish Date: November 04 2013
- ISBN10: 1118708717
- Language: English
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Blue Ocean Strategy + Beyond Disruption Collection (2 Books)
$55.00 Add to cartThe two landmark books, Blue Ocean Strategy and Beyond Disruption, that together challenge everything you thought you knew about winning the future.
These two iconic books, Blue Ocean Strategy and Beyo
- Author: Kim, W. Chan
- Binding: Hardcover
- Page Count: 560
- Publish Date: January 09 2024
- ISBN10: 1647829674
- Language: English
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CustomerCentric Selling
$43.00 Add to cartThe Web has changed the game for your customers– and, therefore, for you. Now, CustomerCentric Selling, already recognized as one of the premier methodologies for managing the buyer-seller relationsh
- Author: Bosworth, Michael T.
- Binding: Hardcover
- Page Count: 304
- Publish Date: January 01 2010
- ISBN10: 0071637087
- Language: English
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Fading Ads of Milwaukee
$24.99 Add to cartAcross the city, fading advertisements and ghost signs tell the story of Milwaukee as it was in years gone by. Near Riverside Park, Schlitz still touts its national dominance decades after the brewery… [more below]
- Series: Fading Ads
- Author: Levin, Adam
- Binding: Paperback
- Page Count: 176
- Publish Date: February 10 2020
- ISBN10: 1467141984
- Language: English
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Finding and Funding Great Deals: The Hands-On Guide to Acquiring Real Estate in Any Market
$24.99 Add to cartFrom market analysis and deal evaluation to negotiation and closing, this book is the ultimate guide to finding real estate deals―in any market, at any point in time.
Finding great deals is one o
- Author: Young, Anson
- Binding: Paperback
- Page Count: 256
- Publish Date: January 14 2019
- ISBN10: 1947200178
- Language: English
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Aaker on Branding: 20 Principles That Drive Success
$17.95 Add to cart“Aaker on Branding” provides the principles of branding you need to know to create and manage strong brands. The concepts are culled from the articles, six branding books, and other writings of David … [more below]
- Author: Aaker, David
- Binding: Paperback
- Page Count: 220
- Publish Date: July 15 2014
- ISBN10: 1614488320
- Language: English
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Here We Grow: The Marketing Formula to 10x Your Business and Transform Your Future
$19.99 Add to cartIntroduction
Part 1: Love, Serve, Lead
Learn This First
Permission to Lead
Transformational ResultsPart 2: Math Before Marketing
Simple Math, Big Results
How to Buy Marketing
Build It or Buy It?Part 3:
- Author: Barnes, Marcia
- Binding: Paperback
- Page Count: 198
- Publish Date: May 16 2023
- ISBN10: 1642252549
- Language: English
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A Beautiful Constraint: How to Transform Your Limitations Into Advantages, and Why It’s Everyone’s Business
$35.00 Read moreAn inspiring yet practical guide for transforming limitations into opportunities
A Beautiful Constraint: How to Transform Your Limitations Into Advantages And Why It’s Everyone’s Business Now is a boo
- Author: Morgan, Adam
- Binding: Hardcover
- Page Count: 288
- Publish Date: January 20 2015
- ISBN10: 1118899016
- Language: English
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Building Better Brands: Essential Marketing Strategies for the Construction Industry
$29.99 Add to cartEver wish you could renovate your marketing strategy? Now you can.
In the construction industry, reputation is everything. Whether you’re a distributor, manufacturer, builder, or installer, you want th
- Author: Mayfield, Elton
- Binding: Hardcover
- Page Count: 192
- Publish Date: January 09 2024
- ISBN10: 1642259322
- Language: English
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Marketing That Works for Small Business Budgets [Beyond Social Media]
$19.99 Add to cartMarch of 2020 spelled disaster for the events industry. Yet during the pandemic, Stephanie Scheller doubled her event production company in size, never cancelled a ticketed event, ran only profitable
- Author: Scheller, Stephanie
- Binding: Paperback
- Page Count: 150
- Publish Date: December 01 2023
- ISBN10: 0996228845
- Language: English
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Breakthrough Marketing Plans: How to Stop Wasting Time and Start Driving Growth
$49.99 Add to cartAlmost every company creates a marketing plan each year, and many spend hundreds of employee hours researching, preparing and presenting their tomes to senior executives. But most marketing plans are … [more below]
- Author: Calkins, Tim
- Binding: Paperback
- Page Count: 248
- Publish Date: December 21 2012
- ISBN10: 0230340334
- Language: English
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Moving to Outcomes: Why Partnerships Are the Future of Marketing
$14.99 Add to cartFrom bestselling author Bob Glazer comes a revolutionary approach to partnership marketing. Partnership marketing is not new; it has existed in many different forms, and under many different names, su
- Author: Glazer, Robert
- Binding: Paperback
- Page Count: 224
- Publish Date: March 22 2022
- ISBN10: 1728261724
- Language: English
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Guerrilla Marketing Volume 1: Advertising and Marketing Definitions, Ideas, Tactics, Examples, and Campaigns to Inspire Your Business Success
$24.95 Add to cartGuerrilla Marketing was introduced to the world in a self-titled book in 1984 by Jay Conrad Levinson, and Jason Myers and Merrilee Kimble are continuing his unconventional system of marketing by provi… [more below]
- Author: Levinson, Jay Conrad
- Binding: Paperback
- Page Count: 436
- Publish Date: January 04 2022
- ISBN10: 163195623X
- Language: English
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Introduction to Business: A Primer On Basic Business Operations
$26.99 Add to cartDo we need yet another textbook on business fundamentals when every publishing house has stacks of such books ready for sale? No, we do not need another standard textbook. What we need is a new kind o
- Author: Flynn, Patrice
- Binding: Paperback
- Page Count: 160
- Publish Date: November 27 2019
- ISBN10: 1949991482
- Language: English
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Creating Signature Stories: Strategic Messaging That Energizes, Persuades and Inspires
$16.95 Add to cartCreating Signature Stories applies the power of storytelling-a key to any digital program-to strategic messaging.
- Author: Aaker, David
- Binding: Paperback
- Page Count: 190
- Publish Date: March 06 2018
- ISBN10: 1683506111
- Language: English
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Strategic Market Research: A Guide to Conducting Research that Drives Businesses
$10.99 Add to cartFor a company to embrace market research as a facilitator of change, it must be willing to take the approach that makes the most impact on its organization. In this guide, author Anne Beall shares her
- Author: Beall, Anne E.
- Binding: Paperback
- Page Count: 144
- Publish Date: November 18 2022
- ISBN10: 9798985888447
- Language: English
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One Simple Idea: Turn Your Dreams Into a Licensing Goldmine While Letting Others Do the Work
$28.00 Add to cartWith must-have updates, a new edition of the bestselling method that shows how anyone can turn their one simple idea into millions – without lifting a finger
Stephen Key is an award-winning inventor w
- Author: Key, Stephen
- Binding: Hardcover
- Page Count: 288
- Publish Date: October 06 2015
- ISBN10: 1259589676
- Language: English
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The Visible Expert Revolution: How to Turn Ordinary Experts into Thought Leaders, Rainmakers and Industry Superstars
$29.00 Add to cartIf you are an expert who yearns to rise to the top of your profession or build a wider reputation, your moment is now.
A quiet revolution is upending the way professional services are sought, bought an
- Author: Frederiksen, Lee
- Binding: Hardcover
- Page Count: 168
- Publish Date: August 01 2023
- ISBN10: 0990445933
- Language: English
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Brand Naming: The Complete Guide to Creating a Name for Your Company, Product, or Service
$32.48 Add to cartYou don’t have a brand-whether it’s for a company or a product-until you have a name.
The name is one of the first, longest lasting, and most important decisions in defining the identity of a company,
- Author: Meyerson, Rob
- Binding: Paperback
- Page Count: 194
- Publish Date: December 14 2021
- ISBN10: 1637421559
- Language: English
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