Marketing
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ACCELERATE The Ultimate Guide for FRANCHISEES to Maximize Local Marketing and Boost Sales
$24.95 Add to cartACCELERATE: The Ultimate Guide for FRANCHISEES to Maximize Local Marketing and Boost Sales
This book is designed for B2B and B2C brands and Franchisees to help reignite their passion and execution o
- Author: Saeks, Ford
- Binding: Paperback
- Page Count: 290
- Publish Date: December 23 2022
- ISBN10: 1884667406
- Language: English
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Marketing & Communications On The Job: How to Establish a Marketing and Communications Department from Scratch
$37.99 Add to cartAre you looking to establish a marketing and communications department from scratch?
Are you an aspiring student new to the marcomms field altogether? Or are you already established in the profession,
- Author: Kaabour, Marwa
- Binding: Paperback
- Page Count: 416
- Publish Date: February 01 2023
- ISBN10: 1761240730
- Language: English
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Your Messaging Sucks
$17.99 Add to cartThe gap between what you think you offer and what your audience believes you offer is a messaging problem. It is hard to recognize because it initially appears to be an implementation or execution iss
- Author: Donlan, Kim R.
- Binding: Paperback
- Page Count: 242
- Publish Date: February 28 2023
- ISBN10: 9798986653013
- Language: English
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En El Marketing Como En El Amor
$18.95 Add to cartQue la primera impresión no sea la última
Qué tienen en común el marketing y el amor? Que si en ambos tomas el camino correcto, vivirás experiencias que te llenarán de felicidad, pero si te desv
- Author: C?rdenas, Estefan?a
- Binding: Paperback
- Page Count: 256
- Publish Date: October 24 2023
- ISBN10: 6075694773
- Language: Spanish
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The Giant’s Ladder: The Science Professional’s Blueprint for Marketing Success
$19.99 Add to cartAs a scientist or engineer, do you find the concept of marketing your work daunting? Are you struggling to get your scientific breakthrough the attention and success it deserves?
The Giant’s Ladder, by
- Author: Chabe, Elizabeth
- Binding: Paperback
- Page Count: 200
- Publish Date: January 23 2024
- ISBN10: 1642256021
- Language: English
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Selling in Tough Times: Secrets to Selling When No One Is Buying
$17.00 Add to cartTough Times can be brought on by any number of factors: a down economy, Mother Nature, shifts in customers’ needs, national tragedy–the list goes on and on. These types of changes can be extremely di… [more below]
- Author: Hopkins, Tom
- Binding: Paperback
- Page Count: 272
- Publish Date: February 07 2011
- ISBN10: 0446548138
- Language: English
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Global Brand Power: Leveraging Branding for Long-Term Growth
$17.99 Add to cartThe branding bible for today’s globalized world
Today, brands have become even more important than the products they represent: their stories travel with lightning speed through social media and the I- Series: Wharton Executive Essentials
- Author: Kahn, Barbara E.
- Binding: Paperback
- Page Count: 132
- Publish Date: March 05 2013
- ISBN10: 1613630263
- Language: English
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The 30 Day MBA in Marketing: Your Fast Track Guide to Business Success
$23.99 Add to cartDiscover the teachings and insights from the world’s leading marketing courses with The 30 Day MBA in Marketing.
From advertising and promotion to buyer behaviour and budgets, this comprehensive book- Author: Barrow, Colin
- Binding: Paperback
- Page Count: 280
- Publish Date: May 30 2023
- ISBN10: 139861100X
- Language: English
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The Death of Demographics: Valuegraphic Marketing for a Values-Driven World
$16.99 Add to cartMarketers have always believed demographics and psychographics held the key to influencing consumer behavior. If only we knew enough about someone-their age, gender, purchase history, favorite brands-
- Author: Allison, David
- Binding: Paperback
- Page Count: 376
- Publish Date: November 29 2022
- ISBN10: 1544534620
- Language: English
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Jack Trout on Strategy
$19.95 Add to cartFrom the bestselling coauthor of Positioning–essential tactics for success in every marketing arena
With his 1981 classic, Positioning, Jack Trout (along with coauthor Al Reis) forever changed the wa
- Author: Trout, Jack
- Binding: Paperback
- Page Count: 176
- Publish Date: April 10 2015
- ISBN10: 1259589625
- Language: English
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Start with the Story: Brand-Building in a Narrative Economy
$16.99 Add to cartThink about someone who loves Patagonia. Imagine the person who brought their Beyond Meat burgers to the BBQ. Who can only be found behind the wheel of a Porsche?
People don’t just buy brands. They use
- Author: Alomá, Kristian A
- Binding: Paperback
- Page Count: 136
- Publish Date: May 25 2023
- ISBN10: 1544537379
- Language: English
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Smart Selling on the Phone and Online: Inside Sales That Gets Results
$18.99 Add to cartIn an age of telesales and digital selling, this award-winning business book pinpoints the ten skills essential to high-efficiency, high-success sales performance based on the author’s TeleSmart 10 Sy
- Author: Feigon, Josiane
- Binding: Paperback
- Page Count: 272
- Publish Date: September 01 2009
- ISBN10: 0814414656
- Language: English
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Built to Fail: The Inside Story of Blockbuster’s Inevitable Bust
$15.99 Add to cartHow does an iconic brand die?
For more than two decades, Blockbuster was America’s favorite way to watch movies. Millions of customers visited more than eight thousand stores around the globe every wee
- Author: Payne, Alan
- Binding: Paperback
- Page Count: 270
- Publish Date: March 09 2021
- ISBN10: 1544517769
- Language: English
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Your First 1000 Copies
$14.99 Add to cart“If I could give an aspiring writer one piece of advice, it would be to read this book.” – Hugh Howey, New York Times best selling author of Wool
Imagine if you had a direct connection with thousands o
- Author: Grahl, Tim
- Binding: Paperback
- Page Count: 162
- Publish Date: September 09 2020
- ISBN10: 1645010317
- Language: English
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How to Make Money with Amazon Affiliate Marketing: The Ultimate Step-By-Step Guide to Making Money from Home (or Anywhere in the World)
$12.99 Add to cartDo you want to learn how to make money online with Amazon affiliate marketing?
This book will take you step-by-step so that you can begin making money online. For over 10 years, the author Michael Gree
- Author: Greene, Michael
- Binding: Paperback
- Page Count: 36
- Publish Date: May 25 2020
- ISBN10: 1952964431
- Language: English
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Affiliate Marketing: Beginners Guide to Learn Step-by-Step How to Make Money Online using Affiliate Program Strategies and Earn Passive Inc
$27.99 Add to cartDo you want to make money online this year? Had enough of your 9-to-5 job and would like to work at home instead? If yes, keep reading…
Unhappy with your corporate job? This is not an uncommon feeli
- Author: Russell, Daren H.
- Binding: Paperback
- Page Count: 220
- Publish Date: November 13 2018
- ISBN10: 1989732062
- Language: English
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Brand Portfolio Strategy: Creating Relevance, Differentiation, Energy, Leverage, and Clarity
$30.00 Add to cartIn this long-awaited book from the world’s premier brand expert and author of the seminal work Building Strong Brands, David Aaker shows managers how to construct a brand portfolio strategy that will… [more below]
- Author: Aaker, David A.
- Binding: Paperback
- Page Count: 368
- Publish Date: March 24 2020
- ISBN10: 1982146524
- Language: English
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Release the Power of ENTANGLED MARKETING(TM): Moving Beyond Engagement
$17.95 Add to cartEntangled Marketing is the new business model for building a supportive, enduring and mutually-rewarding customer relationship. Sebastian Jespersen and Stan Rapp have created this thought-provoking bu
- Author: Jespersen, Sebastian
- Binding: Paperback
- Page Count: 164
- Publish Date: February 26 2016
- ISBN10: 1942324030
- Language: English
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Cómo Construir LÃDERES En Redes De Mercadeo Volumen Uno: Creación Paso A Paso De Profesionales En MLM
$12.95 Add to cartQuieres ser un l der? O, quieres tener m s l deres en tu equipo de redes de mercadeo?
La fortaleza de tu negocio de redes de mercadeo se mide en “l deres” – no en n mero de distribuidores. Los l dere
- Author: Schreiter, Tom Big Al
- Binding: Paperback
- Page Count: 148
- Publish Date: January 04 2015
- ISBN10: 1892366495
- Language: Spanish
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Ice Breakers: How To Get Any Prospect to Beg You for a Presentation
$12.95 Add to cartYou can turn any warm or cold prospect into a hot prospect, wanting to know all about your business.
How?
By learning how to effectively introduce your business into a social conversation with an easy,
- Author: Schreiter, Tom Big Al
- Binding: Paperback
- Page Count: 100
- Publish Date: February 27 2014
- ISBN10: 1892366169
- Language: English
