Marketing
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From an Idea to Disney: How Imagination Built a World of Magic
$6.99 Add to cartFrom an Idea to Disney is a behind-the-movie-screen look into the history, business, and brand of the world’s largest entertainment empire. With humorous black & white illustrations throughout, learn … [more below]
- Series: From an Idea to
- Author: Sichol, Lowey Bundy
- Binding: Paperback
- Page Count: 112
- Publish Date: February 12 2019
- ISBN10: 1328453618
- Language: English
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Immersion: The Science of the Extraordinary and the Source of Happiness
$17.99 Add to cartNo one raves about boring movies, bland customer service experiences, or sleep-inducing classes. The world is rapidly transforming into an experience economy as people increasingly crave extraordinary
- Author: Zak, Paul
- Binding: Paperback
- Page Count: 272
- Publish Date: September 13 2022
- ISBN10: 1544531958
- Language: English
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Ideas, Influence, and Income: Write a Book, Build Your Brand, and Lead Your Industry
$21.95 Read moreA comprehensive guide to writing, publishing, and launching your book–and monetizing your content
Are you considering writing a book to boost your visibility and credibility? Or just trying t- Author: Hall, Tanya
- Binding: Hardcover
- Page Count: 224
- Publish Date: May 27 2018
- ISBN10: 1626345147
- Language: English
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Aesthetic Intelligence: How to Boost It and Use It in Business and Beyond
$29.99 Add to cartLongtime leader in the luxury goods sector and former Chairman of LVMH Mo t Hennessy Louis Vuitton North America reinvents the art and science of brand-building under the rubric of Aesthetic Intellige
- Author: Brown, Pauline
- Binding: Hardcover
- Page Count: 288
- Publish Date: November 26 2019
- ISBN10: 0062883305
- Language: English
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Objections: The Ultimate Guide for Mastering the Art and Science of Getting Past No
$29.00 Add to cartThere are few one-size-fits-all solutions in sales. Context matters. Complex sales are different from one-call closes. B2B is different than B2C. Prospects, territories, products, industries, companie
- Series: Jeb Blount
- Author: Blount, Jeb
- Binding: Hardcover
- Page Count: 240
- Publish Date: June 13 2018
- ISBN10: 1119477387
- Language: English
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Beyond the Core: Expand Your Market Without Abandoning Your Roots
$35.00 Add to cartAll companies must grow to survive–but only one in five growth strategies succeeds. In Profit from the Core, strategy expert Chris Zook revealed how to grow profitably by focusing on and achieving fu… [more below]
- Author: Zook, Chris
- Binding: Hardcover
- Page Count: 240
- Publish Date: January 01 2004
- ISBN10: 1578519519
- Language: English
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Connected Strategy: Building Continuous Customer Relationships for Competitive Advantage
$35.00 Add to cartBusiness Models for Transforming Customer Relationships
What if there were a way to turn occasional, sporadic transactions with customers into long-term, continuous relationships–while simultaneously
- Author: Siggelkow, Nicolaj
- Binding: Hardcover
- Page Count: 288
- Publish Date: May 21 2019
- ISBN10: 1633697002
- Language: English
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Blue Ocean Shift: Beyond Competing – Proven Steps to Inspire Confidence and Seize New Growth
$30.00 Add to cartNEW YORK TIMES BESTSELLER
Blue Ocean Shift is the essential follow up to Blue Ocean Strategy, the classic and over 4 million copy global bestseller by world-renowned
#1 WALL STREET JOURNAL BESTSELLER- Author: Kim, W. Chan
- Binding: Hardcover
- Page Count: 336
- Publish Date: September 26 2017
- ISBN10: 0316314048
- Language: English
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Content Chemistry, 6th Edition:: The Illustrated Handbook for Content Marketing (a Practical Guide to Digital Marketing Strategy, Seo, Social Media, E
$29.95 Read more” The most practical book ever written about modern digital marketing” – Jay Baer. The result of thousands of conversations about web marketing with hundreds of companies, this illustrated handbook is
- Author: Crestodina, Andy
- Binding: Paperback
- Page Count: 376
- Publish Date: October 01, 2022
- ISBN10: 1732046581
- Language: English
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Marketing Artificial Intelligence: Ai, Marketing, and the Future of Business
$25.00 Add to cartArtificial intelligence is forecasted to have trillions of dollars of impact on businesses and the economy, yet many marketers struggle to understand what it is and how to apply it in their marketing … [more below]
- Author: Roetzer, Paul
- Binding: Hardcover
- Page Count: 256
- Publish Date: June 28 2022
- ISBN10: 1637740794
- Language: English
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Marketing Warfare
$22.00 Add to cart“A business book with a difference: clear-cut advice, sharp writing and a minimum of jargon.”Newsweek
“Revolutionary! Surprising!”Business Week
“Chock-a-block with examples of succ
- Author: Ries, Al
- Binding: Paperback
- Page Count: 224
- Publish Date: November 22 1997
- ISBN10: 0070527261
- Language: English
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Customer Centricity: Focus on the Right Customers for Strategic Advantage
$17.99 Add to cartA powerful call to action, Customer Centricity upends some of our most fundamental beliefs about customer service, customer relationship management, and customer lifetime value.
Despite what the old a- Author: Fader, Peter
- Binding: Paperback
- Page Count: 150
- Publish Date: May 26 2020
- ISBN10: 1613631022
- Language: English
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The Shopping Revolution, Updated and Expanded Edition: How Retailers Succeed in an Era of Endless Disruption Accelerated by Covid-19
$21.99 Add to cartFeatured in The New York Times, Bloomberg, and Vox, The Shopping Revolution is “a brisk and thought-provoking anatomy of shopping in the 21st century” (Kirkus Reviews).
The retail industry was already- Author: Kahn, Barbara E.
- Binding: Paperback
- Page Count: 210
- Publish Date: April 30 2021
- ISBN10: 1613631146
- Language: English
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Extreme Revenue Growth: Startup Secrets to Growing Your Sales from $1 Million to $25 Million in Any Industry
$16.95 Add to cartWhat separates the CEOs that run hyper-growth companies from those running slow-growth ones? What do they do differently that matters? Victor Cheng deconstructs the management practices used by fast g… [more below]
- Author: Cheng, Victor
- Binding: Paperback
- Page Count: 202
- Publish Date: May 15 2010
- ISBN10: 0984183515
- Language: English
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The Pricing Roadmap: How to Design B2B SaaS Pricing Models That Your Customers Will Love
$29.99 Add to cartPricing can make or break a SaaS company. Get it right and watch your product click with your market, dropping acquisition costs and exploding growth. Get it wrong and join the graveyard of great SaaS
- Author: Lehrskov-Schmidt, Ulrik
- Binding: Hardcover
- Page Count: 296
- Publish Date: April 25 2023
- ISBN10: 1544536305
- Language: English
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Focus: How to Plan Strategy and Improve Execution to Achieve Growth
$44.99 Add to cartThis book assesses the strategy challenges faced by executives in formulating strategy and driving execution. The authors present seven inhibitors of strategy effectiveness in companies large and smal
- Author: Mittal, Vikas
- Binding: Hardcover
- Page Count: 175
- Publish Date: April 03 2021
- ISBN10: 3030707199
- Language: English
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The Illusion of Choice: 16 1/2 Psychological Biases That Influence What We Buy
$19.99 Read moreThe compelling new book by Richard Shotton, author of The Choice Factory
Every day, people make hundreds of choices. Many of these are commercial: What shampoo to pick? How much to spend on a bottle o- Author: Shotton, Richard
- Binding: Paperback
- Page Count: 216
- Publish Date: March 28 2023
- ISBN10: 0857199749
- Language: English
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How To Meet New People Guidebook: Overcome Fear and Connect Now
$12.95 Add to cartDo you want to meet new people easily? Want to bond with new people quickly?
Instantly remove fear, shyness, and rejection. Follow these little formulas for stress-free introductions and conversations
- Author: Schreiter, Keith
- Binding: Paperback
- Page Count: 118
- Publish Date: January 25 2018
- ISBN10: 1948197073
- Language: English
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Affiliate Marketing: Launch a Six Figure Business with Clickbank Products, Affiliate Links, Amazon Affiliate Program, and Internet Marketin
$19.99 Add to cartAffiliate Marketing is one of the least expensive ways to start making an income online.
Get ready to discover the ultimate techniques that will skyrocket your business. There are thousands of people
- Author: Gray, Noah
- Binding: Paperback
- Page Count: 268
- Publish Date: December 30 2018
- ISBN10: 1999220250
- Language: English
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The Connection Method: Create an Impactful Brand Through the Power of Connection
$24.99 Add to cartStop feeling scattered and stand confident in who you are and what you offer by defining a Connection-Based Brand!
The Connection Method(R) introduces a new perspective on branding called Connection-Ba
- Author: Kurtis, Kelsey
- Binding: Paperback
- Page Count: 402
- Publish Date: May 01 2021
- ISBN10: 1736619527
- Language: English
